… I talk about online presence for writers in Online Presence: Pros, Perils and Possibilities. Thanks to Dr Donna Hancox for the opportunity to opine!
I often hear newer writers (of varying ages) say they want their writing to speak for itself. They’re filled with disdain for publishers who look for an online presence, and utterly scornful of writers who actively and efficiently use social media to their advantage. What I generally say to such writers (after I stop laughing) is that their highfalutin’ sentiments are delightful, however, if no one can find their writing/book/them then whatever it says is unlikely to be heard.
Your online presence can be a blessing or a curse, but it’s what you make it. Just as fire is an excellent servant, it’s a terrible master. You need to control your own social media persona. I understand the reluctance and the fear, I really do. The internet is a chaotic mess of noise, opinions, cat pictures and porn. So much porn. I didn’t have website until I met Jeff VanderMeer in 2009, and he yelled at me until I caved. Five minutes and one WordPress site later… What he said made sense: you’ve been publishing for three years, readers and editors and publishers are paying attention. They’re looking for you; be easier to find.
The rest is here.